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Email Marketing Strategy: 10 Best Practices to Improve Campaign Performance

Email Marketing Strategy: 10 Best Practices to Improve Campaign Performance

Want to achieve extraordinary results through email marketing? Here are 10 best practices to consider for your next email marketing strategy. 1. Customize email content. One-size-fits-all email marketing campaigns won’t do much to keeping customers interested, engaged, or loyal to your brand. According to DMA, 75% of email revenue comes from personalized content. An eMarketer study also […]