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The Importance of Bounce Rate and Click-Through Rate for Content Marketing

The Importance of Bounce Rate and Click-Through Rate for Content Marketing

Bounce rate and clickthrough rate are two of the most important parameters that website owners need to monitor. The two terms have become synonymous with web development, but many website owners and developers lack a clear understanding of them. In this article, we’ll explore what bounce rate and click-through rate are, why it’s important to […]