Deep Dive: Riptide’s Impact on Email Marketing Strategy
In the world of B2B, the digital marketing chaos SwaysEast aims to solve—the struggle with content that doesn’t convert and tools that don’t communicate —is a deeply familiar pain point. SwaysEast already helps streamline complex content creation and client management through platforms like Cabana, but even the most sophisticated content needs a precise delivery mechanism. Enter Riptide, a powerful email tracking solution that promises to […]