How To Track an Email: Everything You Need to Know
Email tracking is a simple way to keep track of the emails you send and receive. If you’re sending emails on behalf of your business, it’s important to keep an eye on how many people are reading them. You might also want to know what your customers think about what they see in their inboxes—or […]
Top 10 Best Free Online Schedule Maker Tools
If you and your partner have been trying to organize your schedules but find it difficult to set up plans on the same day and/or time. Or if you’re just looking for a new way to get together with friends, this article is for you. Here we’ll list 10 free online scheduling tools that can […]
Email Marketing Strategy and Tips for Successful Campaigns
Email marketing is a powerful tool for businesses to reach their customers, but it can be difficult to get started. If you’re new to email marketing, here are some tips for creating an effective campaign that will drive engagement and increase sales: Define your goals and organize your list. It’s important to define your goals […]
10 Social Media Tools Every Content Creator Needs
Today’s social media landscape requires a lot more than meets the eye. Posting on social media may seem easy from the outside. However, there’s really a lot of work that needs to go into it when it comes to social media content creation and editing. Luckily, there are countless tools available to help you ace […]
The Importance of Bounce Rate and Click-Through Rate for Content Marketing
Bounce rate and clickthrough rate are two of the most important parameters that website owners need to monitor. The two terms have become synonymous with web development, but many website owners and developers lack a clear understanding of them. In this article, we’ll explore what bounce rate and click-through rate are, why it’s important to […]
5 KPIs Digital Marketers Should Focus On
Different approaches are needed for different goals. However, whether your goal is to increase sales or boost brand awareness, one thing that helps marketers achieve any goal is improving website traffic and engagement. Think about it. The best way to monetize through online ads is to drive visitors to your site. The best way to […]
7 Steps to Developing a Successful Social Media Strategy
Social Media is so simple, yet it can also be difficult without a great strategy in place. In the digital native age, it’s increasingly important to come up with well-thought-out content that matches the platform it’s meant for as well as the audience it’s targeted towards. Follow these 7 steps to develop the best social […]
Everything You Need to Know About Keyword Research
Keyword research should be the basis of any online marketing campaign. This aims to find out what your target audience is searching for and determine what it takes to rank for those keywords. 68% of any online activity starts with a quick Google search. Without knowing what keywords to target, how can you optimize your […]
What is Social Commerce and How Can You Use It?
Social media is now one of the largest and most active marketplaces in the world. It provides a seamless, focused, and direct customer experience where users can easily discover new products and buy them in a few clicks. Selling products directly through social media should never be overlooked. In 2020, the social commerce market was […]
What Is Social Media ROI
The best digital marketers always measure the results of their campaigns. This is how you know if you should continue your strategy or adjust. Digital marketers need to be able to track and calculate their social media ROI (Return on Investment). Social media should be able to drive brand awareness and generate revenue. It should […]
